Plan B: Re-imagining Tourism
Join Plan B of the tourism industry where adventure and nature play an essential role in regenerating the social fabric, boosting local economies and conserving natural resources.
Featured Speakers
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Host Destination
Loreto
Loreto is the first capital of the Californias. A magical town nestled between the arid desert and the Gulf of California.
Surrounded by incredible landscapes and unparalleled nature, it has the visit of various marine species, among which the imposing blue whale stands out.
Its warm and friendly people will make your experience a memory for a lifetime.
