Loreto 2020 - ATMEX

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I am happy to be able to participate in ATMEX 2020 again. I had the opportunity to participate in 2019 and it is without a doubt the most effective and productive event that I have attended during the year, including even national and international fairs. The careful and personalized organization at all times and the contacts that I had the opportunity to make in the Marketplace both nationally and internationally, all with good results. Relationships that continue today and I hope will continue for a long time. Without a doubt I confirm that what matters is not the size of the event, but the quality and affection with which it is organized. Thanks ATMEX!!

"Excellent business opportunity since buyers are related to our supply segment and often look for what we offer"

It is the most productive nature tourism fair in Mexico and it helps you to generate networking in a casual and formal way until you make friends.

A great event. I am leaving ATMEX inspired to go home and share my experiences of the culture, gastronomy, nature and its great people. I have been able to make great contacts to promote Mexico and its first-class nature.

Marketplace

Create new business opportunities for your company or project. Participate in one-on-one meetings with tourism operators, buyers and the specialized media.

Networking

Develop new relationships with experts and professionals in adventure and nature tourism and increase your personal and professional contact networks. in our virtual networking spaces.

Plenary Conferences

Learn about the visions, opportunities and trends in the industry through conferences with tourism and adventure experts from Mexico and abroad.

Community

Share your experience with other industry players through different spaces on our virtual platform. Contribute to the growth and recovery of adventure and nature tourism.

Adventure

Discover new destinations and experiences with scheduled visits and access to exclusive material of the best adventure and nature destinations in Mexico.

Workshops

Learn and develop your professional and personal skills through our academic program with courses and workshops taught by experts and partner organizations.

Plan B: Re-imagining Tourism

Join Plan B of the tourism industry where adventure and nature play an essential role in regenerating the social fabric, boosting local economies and conserving natural resources.

Featured Speakers

Natalia Bayona

OMT

Chris
Seek

Solimar International

Shaun Whitley

Travel Relations

Enrique Martínez

SEGITTUR

Sarah Miginiac

GAdventures

Hassen Salum

True Baja / Feelm Storytellers

Alexa Pauls

Universidad del Medio Ambiente

Randy Durband

GSTC

York Hovest

Heroes of the Sea

María Ugarte

Red de Observadores Ciudadanos AC (ROC)

Rafael Gallo Palomo

Ríos Tropicales

Jorge Zavala

Kinnevo / QuieroAprenderA

Santiago Pando

Creer es Crear

Virginia Messina

WTTC

Rodolfo Salinas

Natoure

Rob Holmes

GLP Films

Alejandra Torres

Fuckup Nights

Mauricio Morales

Expediciones México Verde

Victor Zenteno

Tomate Quesillo

Claudia Peralta

Campamento Tlachtli

Gerardo Ibarra

Dopamina.Travel

Fernando Arrangoiz

Wokii

Norma Beatriz García

FITULORE

Gerardo Camarena

CPA - INSSUR

Elena Del Palacio

Experiencias Genuinas y ATMEX

Ernesto Herrera Guerra

Reforestamos México

Adrianda Prieto

Aeromexico

Israel Popoca

CONANP

Irma González

CONANP

Carlos Godínez

Cabo Pulmo CONANP

Edith Carillo

RED de Turismo Sustentable

Raul Jaramillo

Guanajuato

Milène Hayaux Du Tilly

MexCC

César González Madruga

Secretaria de Turismo

Antonio Del Rosal

Experiencias Genuinas

Fernando Martinez Pérez

Promoción Turística Durango

Alan Arechar

The Outdoors Financial

Mariano Platero

PRESIDENTE CERRO RIOJANO

Sonia Renison

Periodista. Lic. en Comunicación Social

José Fernández Piñar

Patagonian Wild

Santiago Carrillo

Corpachac Viajes

Host Destination

Loreto

Loreto is the first capital of the Californias. A magical town nestled between the arid desert and the Gulf of California.

Surrounded by incredible landscapes and unparalleled nature, it has the visit of various marine species, among which the imposing blue whale stands out.

Its warm and friendly people will make your experience a memory for a lifetime.

REGISTER NOW

Who's gonna tell us their Fuckup story?

Monday, October 26, 2020 - 19:30 hrs

Discover it here

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Puebla Among Mountains, Clouds and Coffee

Natalia Bayona

Director of the Innovation, Digital Transformation and Investments Department World Tourism Organization (UNWTO)

Natalia Bayona leads the innovation, digital transformation and investments strategy of the World Tourism Organization (UNWTO), the United Nations specialized agency for the promotion of responsible, sustainable and accessible tourism worldwide.

With a diverse background on politics, destination management and business, she has become the first innovation director at UNWTO and has introduced entrepreneurship as key factor for tourism and development. Her work consists on identifying the most disruptive startups and investment projects and matching them with Member States and leading corporations. As an advocate of youth and technology, she seeks to make entrepreneurs grow for a promising future in all regions.

For 2 and a half years, Natalia has developed 7 UNWTO Startup Competitions and 4 Innovation Challenges, including the Healing Solutions for Tourism edition, with outcomes such as more than 45 million Euros in support for entrepreneurs and pilots for safe travel. Moreover, she has designed the Tourism Tech Adventures innovation forums and co-created the UNWTO Tourism Online Academy for advancing skill development in the sector in collaboration with the most pretigious universities. She has also opened the Multilateral Investment Cooperation area for tourism and is currently working on high-impact projects to #RestartTourism.

Natalia graduated in Government and International Relations from Universidad Externado de Colombia and holds an Executive MBA from the IE Business School. Nowadays, she is part of the World Economic Forum network as a European Digital Leader and is an Eisenhower Fellow as the first Colombian on the Women Leadership Program for creating the first Tourism for Tomorrow Alliance Fund: a high-level network focused on joining public-private efforts for high-impact investments in digital education and innovation for tourism’s sustainable development and post Covid-19 recovery.

In 2017, she served as the Vice President of International Development for the Spain Startup – South Summit and organized the first South Summit Pacific Alliance, connecting the main stakeholders of the entrepreneurship ecosystem of Colombia, Chile, Mexico and Peru.

Having worked in ProColombia for ten years, she has lived in six countries where has developed strategies to boost exports, foreign investment and tourism for Colombia. Her career started in 2006 as part of the team that created the first international tourism campaign for Colombia: “Colombia, the risk is wanting to stay”, which sought to change the image of the country abroad. The successful execution of this campaign in more than 15 countries was possible thanks to her work.

Rafael Gallo Palomo

Rafael Gallo is a visionary adventurer, whitewater paddling explorer, conservationist, and sustainable tourism advocate who has led by example for more than 35 years. He is the president and co-founder of Rios Tropicales, a whitewater rafting and adventure tour company in Costa Rica.

He is president of the Costa Rica Sports Association for Adventure and Paddling and Honorary President and Co-Founder of the International Rafting Federation. Rafael has served many adventure and environmental organizations worldwide. He was inducted into the International Whitewater Hall of Fame and the Explorer’s Club of New York.

Rafael pioneered combining conservation with adventure trips through Rios Tropicales, the Rios Tropicales Foundation, and the Rios Tropicales private rainforest reserve. He led the effort to protect Costa Rica’s rivers and prevent a hydroelectric dam on the famous Pacuare River, named one of the world’s most scenic rivers by National Geographic. The Rios Tropicales rainforest reserve is the largest private reserve in the Pacuare region, protecting almost 2,500 acres of primary and secondary rainforest. Together with visitors, the community, and students, Rios Tropicales has planted nearly 31,000 native trees in the reserve, mitigating over 17,580 tons of carbon annually. The Rios Tropicales rainforest reserve and ecolodge sit in a now flourishing biological corridor with the return of big cats like ocelots and jaguars, along with endangered Great Green Macaws, thanks to Rafael’s leadership to stop illegal hunting. An international collaboration project with the nearby village of El Tigre and the Kingdom of Bhutan promoted community sustainability and conservation with adventure tourism development.

Always ready to take conservation and tourism even further, Rafael created the world’s first certified carbon neutral sporting event with the 2011 IRF World Rafting Championship in Costa Rica, thanks to a large-scale tree-planting campaign. He also led efforts to make the 2015 Latin American Congress for Private Conservation and the 2016 Adventure Travel World Summit to be carbon-neutral events.

Rafael’s many distinctions include the National Geographic Ashoka’s Changemakers Geotourism Award, the Esther Sanborn Environmental Excellence Award by America Outdoors, The International Ecotourism Society’s Innovation Leadership in Sustainable Tourism Award, and the Pioneers for Prosperity Award. The Costa Rica National Alliance for Rivers and Watersheds named its bi-annual environmental award after him: the Rafael Gallo Palomo Award. He is an international speaker who has presented at top environmental and biodiversity conferences around the globe.

Rodolfo Salinas

Rodolfo Salinas MsC. CEO and founder of Natoure, was born in La Paz, Bolivia, but he lives in Mexico since 2009. In 2006 he graduated as a Military Industrial Engineer, later he obtained a Master’s Degree in Project Management at the Bolivian Catholic University, as well as another Master’s degree in Sustainable Development Sciences at Monterrey Institute of Technology and Higher Education.

He has also specializations in Strategic Planning from ITAM and strategic entrepreneurship from Harvard Business School, counts with international certifications for project management by the Project Management Institute in the USA as well as mega project management in the Cabinet Office of the United Kingdom, currently he is a PhD student in the Sustainable Development department at UNAM. Rodolfo is also a prominent climate leader in Latin America at The Climate Reality Project and a socio-environmental leader of the UK’s Active Citizens program for Mexico.

After 12 years of international experience directing large projects in transnational companies in Technology, Cloud Computing, Artificial Intelligence, Banking and Oil & Gas, he decided to give his life a 180 degree turn, and dedicate himself fully to the purpose of his life; In this way, together with Alejandra Rios, they founded natoure.org.

Natoure is a disruptive technological platform that aims to promote social inclusion and conserve biodiversity through sustainable tourism. The vision is to show the beauty of nature through the enriching experiences of others with the ultimate goal of achieving real conservation in protected natural areas from Mexico and Latin America.

In 2019 Natoure was chosen by the World Tourism Organization as one of the 10 Startups with the greatest potential in America and at the moment it works with about 70 communities in Mexico in 20 Natural Protected Areas, it also has the largest digital community in social networks with more than 135,000 followers www.facebook.com/Natoure.org.

Natoure is also a platform for citizen science and advocacy on socio-environmental policies, with the creation of the campaigns #SoyXochimilco (change.org/SoyXochimilco) and Abejas por el Clima (change.org/AbejasPorElClima), it has achieved more than 100 million reactions in Social Networks and accumulating more than half a million citizen signatures as well as the participation of more than a dozen influencers. Natoure currently leads the 2030 Sustainable Tourism Strategy together with SECTUR.

Right now Natoure is finalist at the Innovation Factory Contest by GIZ and Momentum program by BBVA.