The Magic (and importance) of local guides in nature tours
As entrepreneurs or as guides specialized in nature tourism, we are used to receive recognition from our clients when things go well at the end of every tour, and in most of those occasions we consider that this recognition, is a direct consequence of our effort, knowledge and skills, although its is true, we usually overlook a key piece in such success: Local guides.
Why ATMEX?
We know that Mexico reached the number six position amongst the most visited countries in the world, as was reported by the Secretary of Tourism in 2018, reaching 41.5 million international visitors, being surpassed only by France (Nº 1), Spain (Nº 2), USA (Nº3), China (Nº4) and Italy (Nº5). These reports would lead us to believe… that Mexico is without doubt one of the world ́s travel super powers. However, we have a series of additional challenges which I ́d like to address:
5 marketing strategies that any adventure travel company can’t leave behind
Working in adventure travel offers great satisfaction between the contact with nature, people and the experiences that are created along the way, but also faces great challenges, among which are to create solid companies that grow steadily in the medium and long term.
Risk management in adventure routes
Risk: the issue that nobody wants to talk about, but that every adventure tour operator should consider their main priority, It is undoubtedly a sensitive issue, which if not handled with care, could easily bring down any negotiation.
Travesías, strategic media partner for ATMEX 2019
Travesías, leader brand on luxury travel in Latin America, joined ATMEX as a strategic partner to inspire more travelers to get to know Mexico and live new experiences.
Costa Rica, An Example of the Importance of Sustainable Tourism
Every day tourism faces new challenges, technologies and advances that, while benefiting and improving the experience of travelers, require industry players to constantly learn about new trends and new profiles of tourists with increasingly specific needs.
The Marketplace: The importance of getting ready and the follow up
You only have 15 minutes to talk about your passion, the reason you wake up every day.
